Adobe Experience Platform Launch

About

Adobe Experience Platform Launch, also known as Launch by Adobe, is a proprietary and paid client-side marketing product developed by Adobe, originating from the United States. Positioned as the most open client-side marketing solution available, it functions as a comprehensive tag management system and mobile SDK, facilitating robust data integration. This online Software as a Service (SaaS) platform is designed for customer-centric development, featuring an intuitive interface, extensibility through plugins, and support for multiple accounts. Its extensive feature set includes advanced tag management, seamless third-party integrations, role management, data analytics, asynchronous processing, and rule-based functionalities. It is highly regarded for its user-rights management and intuitive design, ensuring integration with a wide array of favorite tools and 100% of native mobile applications.