About

Rakuten Group, Inc. is a Japanese technology conglomerate founded by Hiroshi Mikitani in 1997, officially established on February 7, 1998, and headquartered in Tokyo. As a public company, it reported revenues totaling US $12.8 billion (or 1,681.76 billion) as of 2021 and employs over 28,000 people worldwide, operating in 30 countries and regions. Centered around its online retail marketplace Rakuten Ichiba, its extensive product portfolio includes financial services utilizing Fintech, digital content, and communications services such as the messaging app Viber, e-book distributor Kobo, and Japan's fourth-most used mobile carrier, Rakuten Mobile. Additionally, it offers solutions like Desk Sharing, which boasts a 5.0 rating from one review and provides a free trial. Often referred to as the 'Amazon of Japan,' Rakuten has also been notable for its sports sponsorships, including FC Barcelona from 2017 to 2022 and the Golden State Warriors as of 2022.

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Website Performance Score

3.8

Overall Score
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Website Performance Score

3.8

Overall Score
View Full Analysis
Detailed Metrics
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Company Details

Industry

E-commerce, Financial technology


Founded

1997


Company Size

>10,000 employees

Location

Country

Japan


Region

Tokyo


City

Tokyo